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Meet POP – powerful automated product photography and video that supercharges sales

Make your business POP, with web-optimised, consistent images and video from the team at RX. Now quality best-in-class results that deliver high quality conversion is in the reach of every retailer.

High quality visual content has the power to convert browsers to buyers. POP specialises in product photography and video to grow ecommerce sales.

Photo | 360 degree | Video

Take your ecommerce to the next level

  • Quality best-in-class results

  • Target high-quality conversions

  • Reduce return rates

  • Eliminate post-production costs

  • Simple, affordable packages to suit your needs

  • Options for new businesses, SMEs and large retailers

  • Customised solutions available

  • Rapid turnaround

360 degree

Show off what you’re selling! Showcase every angle and detail to your customers with 360 degree imagery.


Capture attention, educate your audience, and show your product in action with the power of video.

We create product photography and video that stands out for all the right reasons. High quality, affordable digital images delivered to your inbox in a few days, or even hours.

Products are shot in our Auckland photography studio using world-leading automated photography technology from Orbitvu, and optimised ready for you to download and start selling.

"90% of online buyers say that photo quality is the most important factor in an online sale"

- Hubspot 2020

Why POP?

Convert browsers to buyers with quality, consistent, clear-cut images at the click of a button.


Professional without expensive post-production

Professional photos have been out of budget reach for many businesses. POP changes all that. With Essentials Package from $80. Our world-class technology also automatically clear-cuts in seconds, eliminating time-consuming editing costs.

Efficient, no-fuss product photography

Get products online in days, not weeks

Order, download, done!

Simply send us what you want and then we will do the heavy lifting so you can focus on growing your business.


Consistently brand-perfect photography

POP photography studio uses the latest automated image technology to capture clean, crisp, clearcut images time after time, so your products stand out from the crowd. Capture the essence of your brand with best-in-class photography backed by skilled image technicians.

Excel | Grow | Lead

Show your customers why to buy – and show your competitors up.

Stay ahead of the competition

In the fast-paced, ever-changing world of ecommerce, leading the market can be a constant challenge. First impressions matter, and POP offers the innovation and support you need to continually adapt and impress.

Become best-in-class

POP uses technology from Orbitvu, a world-leading provider of automated photography solutions including ghost mannequin for apparel and XL items.

Whatever you’re selling, we’ll make it shine!

22% of product returns occur due to inaccurate online representation

Great product photography:

  • Increases sell-through

  • Reduces product return rates

  • Improves customer experience.

Grow your ecommerce sales Use your product photos to sell almost anywhere:

  • Website online store

  • Social media Amazon

  • Catalogue

  • Point of sale

POP also has bespoke packages for large retailers where your suppliers can provide their products directly to POP and we take care of the rest delivering you all the images you need to see, to your brand specifications and ready to load.

Check out our portfolio of work here:

If you know other businesses who need some POP, please spread the word by forwarding the POP name and to them.


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