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The Agentic Commerce Trap - Who Wins When AI Shops For You?
Retailers are racing toward agentic commerce with the best of intentions. They're cleaning their product data, optimising for AI discovery, signing up to platform partnerships. Every decision makes sense in isolation.
Together, they form a trap. The platforms driving this are deeply unprofitable. The fee model is already live in the US. A Board Director told me recently that "AI can do all this stuff for free." I said...Ask OpenAI about their $14 billion loss this year.

Juanita Neville-Te Rito
5 days ago10 min read


ICYMI and what we are reading - April 2026
A curated roundup of the retail news, ideas and shifts shaping the market right now — from global headlines to the signals worth paying attention to. Designed to keep you across what matters, without the noise.

Savannah Ericson
Apr 292 min read


NRF APAC Insights: Why Retail Leaders Can’t Afford to Miss It
NRF APAC is where the region’s smartest retail conversations happen. RX Group’s curated ANZ delegation turns conference attendance into a true executive learning experience, combining global insight, VIP access, retail study tours and practical takeaways you can bring straight back to your business.

Juanita Neville-Te Rito
Apr 283 min read


Retail Innovations 2026: What’s Shaping Retail Next
Retail is being reshaped by three defining forces: A Better World, Engaging Destinations and Easy Journeys. The Ebeltoft Group’s Retail Innovations 2026 report highlights the Top 50 global retail innovations from more than 300 nominations, including standout Australian and APAC retailers. RX Group’s Juanita Neville-Te Rito was part of the international judging panel selecting this year’s final list.

Juanita Neville-Te Rito
Apr 282 min read


Are We Actually Set Up to Execute What We Say Matters?
Most retailers don’t have a strategy problem - they have an execution problem. Leadership teams talk about focus, then load the business with 83 projects, reduced resources, shifting priorities and unrealistic expectations. When people don’t believe the plan, trust the players, understand the language, or have the capacity to deliver, strategy fails. The real question is simple: are we actually set up to execute what we say matters?

Juanita Neville-Te Rito
Apr 286 min read


Clarity Compounds - Why focus is the real growth strategy
In uncertain markets, adding more feels like action. But growth without alignment creates noise. This article explores why clarity compounds, how strong positioning drives resilience, and why disciplined focus, not accumulation, is the real retail growth strategy.

Juanita Neville-Te Rito
Feb 254 min read


When Leadership Moves Faster Than the System
We are throwing everything at growth. More speed. More channels. More mechanics. But the store always pays. This SYSCA explores what happens when leadership moves faster than the system and why deliberate alignment matters more than frantic activity.

Juanita Neville-Te Rito
Feb 254 min read


ICYMI and what we are reading - February 2026
From regulatory shifts to record sales and retail resets, this month’s reading captures the forces shaping the sector across New Zealand and Australia. We cover the proposed surcharge ban, class action scrutiny, profit pressures, business restructures and the continued rise of omnichannel performance. If you want a clear snapshot of what’s moving retail and CX right now, start here.

Juanita Neville-Te Rito
Feb 252 min read


What it Means to BE GOOD in Retail
Retailers today face more than margin pressure – they face moral pressure. Doing good is no longer a side story; it’s the strategy. From Ben & Jerry’s fight for purpose to Nala’s bold billboard and Disney’s quiet refusal, brands are redefining what leadership looks like. The lesson? Being good isn’t about grand gestures. It’s about everyday choices that protect your integrity as fiercely as your bottom line.

Juanita Neville-Te Rito
Nov 10, 20255 min read


Skilled People as a Retail Superpower
Skilled people are retail’s unfair advantage - especially in the Golden Quarter. When baskets spike and patience dips, it’s not attitude that makes or breaks performance, it’s capability. Product knowledge, customer sense, and operational fluency turn chaos into conversion. Train smart before peak, and your people will repay you in margin, momentum, and customer love.

Service IQ
Oct 7, 20252 min read


ICYMI and what we are reading - October 2025
Stay up to date with the latest in retail. This month’s highlights include rising NZ retail vacancies, Shein’s controversial move into French department stores, The Warehouse’s margin pressures, and Restaurant Brands’ takeover bid. Plus, THE ICONIC launches a new loyalty program, Google debuts AI shopping, and Kmart faces privacy backlash over facial recognition tech. Follow RX Group on LinkedIn for more retail and CX insights.

Juanita Neville-Te Rito
Oct 6, 20253 min read


Competing with Giants: Marketplaces, momentum, and the future of ANZ retail
Retail’s no longer playing a local game. From Shenzhen to Sydney, global marketplaces like Temu, Amazon and Shein are reshaping how ANZ brands compete. At Competing with Giants, we brought together the retailers, disruptors, and strategists navigating this shift — and uncovered bold ideas, real lessons, and the local edge we’ll need to grow on our own terms. The giants are here. The question is: how will we respond?

Juanita Neville-Te Rito
Sep 8, 20255 min read


Magic on the High Street in the most unexpected of places
The sun shines differently at the Mount , and so does the retail. From street-level gems to sensory flagships, we spent a weekend in full retail recon mode. What stood out wasn’t one blockbuster store, but the collective charm, connection and character. This high street has a pulse, and it’s strong.

Juanita Neville-Te Rito
Sep 8, 20254 min read


ICYMI and what we are reading - Aug/Sept 2025
We make it easy to keep up with what’s happening in retail. This month’s headlines span collapses and comebacks: Smiths City has gone into administration, Kitchen Things into receivership, and Mosaic Brands fined $25m. Meanwhile, TK Maxx prepares its first Australian flagship, Hallenstein Glasson delivers a sales lift, and Consumer NZ reveals shoppers’ favourite brands. For more regular updates on retail and CX, follow us on LinkedIn: RX Group.

Juanita Neville-Te Rito
Sep 8, 20252 min read


How Consumers Cry Poor While Queuing for $17.50 Happy Meals
Why are consumers claiming poverty while queuing for $17.50 McDonald's Happy Meals and Labubu collectibles? In NZ, 44% say they're worse off, yet Mecca opens record-breaking stores and Kmart profits soar 50%. This retail paradox reveals the new rules: emotional value beats functional, scarcity trumps abundance, and smart retailers make customers feel like winners. Traditional retail wisdom is dead—here's what's actually working in 2025.

Juanita Neville-Te Rito
Aug 18, 20257 min read


ICYMI and what we are reading - August 2025
From CEO changes to AI-powered smoothies, here’s what caught our attention in retail this month. Michael Hill names a new CEO following the founder’s passing. JB Hi-Fi reports strong growth as its CEO retires. IKEA highlights social impact, Amazon debuts a new ‘under $25’ range, and Heinz launches a ketchup smoothie. Plus: Gen Z insights every brand should know.

Juanita Neville-Te Rito
Aug 18, 20252 min read


When Retail Ambition Rewrites the Rules: Inside Auckland's Most Innovative Bookstore
Auckland’s Enamoured Books is no ordinary bookstore, it’s a masterclass in niche retail done right. Ruby Wallace has built a romance lifestyle ecosystem that turns browsers into loyalists with curated collections, smart events, and a vibe customers never want to leave. From “Sexy Sundays” to BookTok-worthy launches, it’s proof that experience beats convenience, and that bold ambition still wins in retail.

Juanita Neville-Te Rito
Aug 18, 20253 min read


From Voice to Value: Why Smarter Retailers Are Listening Differently
In this must-read by Feedback ASAP founder Phil Prosser, discover how leading retailers are turning customer feedback into a commercial growth engine. Forget chasing NPS - this is about real-time action, smarter training, and using CX to drive ATV, justify pricing, and boost ROI. If your CX program isn’t helping your frontline win, it’s not working. It’s time to go from data-rich to results-driven.

Phil Prosser
Aug 18, 20255 min read


ICYMI and what we are reading - July 2025
ICYMI: From surcharges being banned to bottle recycling trials, Paper Plus’ comeback, and Noel Leeming facing charges, here’s what’s shaping retail this month. Plus, Michael Hill’s passing, Tesla’s retro diner, and Temu’s local seller play.

Juanita Neville-Te Rito
Jul 29, 20253 min read


Fankery Review: A Sweet Little Gem in Newmarket
Tucked into Newmarket’s Osborne Lane, Fankery blends nostalgic Shanghainese flavours with modern baking flair. From mochi-filled tarts to gooey cookies, this petite bakery is full of bold personality and unforgettable treats. A must-visit for dessert lovers.

Melissa Hayden
Jun 18, 20252 min read
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