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Cole Armstrong
Nov 28, 20245 min read
How stress and anxiety affect your customers at Christmas
In this piece, Cole dives into how stress and anxiety impact customer decision-making during the holiday season, offering actionable insight
190
Juanita Neville-Te Rito
Nov 27, 20245 min read
PART 2: UK AND THE REST
In Part 1, we explored the best Christmas campaigns from the USA, New Zealand, and Australia. Now, in Part 2, we dive into the UK's magical
380
Juanita Neville-Te Rito
Nov 27, 20245 min read
The wonderful world of Xmas - The Winners USA, Aussie & NZ
Christmas ads in 2024 blend nostalgia, humour, and modern values, with standout campaigns from Amazon, Myer, Woolworths, and New World.
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Claudia Holley
Jul 31, 20243 min read
Reawaken Your Social Media Presence: Tips and Insights
Digital Marketing guru Claudia Holley has tips and insights to help you reawaken your social media presence
250
Kate Bolland
May 28, 20245 min read
Is Fractional Marketing the Secret Weapon for your Business?
Kate Bolland explores the power of fractional marketing and the benefits it can bring to your business.
510
Claudia Holley
May 28, 20243 min read
Smarter Marketing Strategies for Thriving in a Recession
Claudia Holley, RX's digital marketing guru discusses smarter marketing strategies to thrive in a recession
310
Andrew Ferdinando
Mar 24, 20243 min read
Key digital trends for 2024. The year of TikTok, micro-influencers and social commerce.
Hear from digital guru Andrew Ferdinando about the key digital trends for 2024. The year of TikTok, micro-influencers and social commerce.
350
Juanita Neville-Te Rito
Dec 12, 20233 min read
Part 2 – The Antipodes (a snapshot of the best from Aussie and NZ)
Here are our top 3 Christmas adverts from Australia and New Zealand.
620
Juanita Neville-Te Rito
Dec 12, 20234 min read
Welcome to the wonderful world of Christmas!
The big players Christmas ads are back and better than ever! Here are our top ads from a Gen X vs Gen Z perspective.
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Andrew Ferdinando
Nov 20, 20232 min read
Navigating Social Media Platforms as Cutting-Edge Search Engines
TikTok and Instagram largely fall into the social media category however this is evolving into a primary research tool challenging Google.
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Juanita Neville-Te Rito
Oct 31, 20234 min read
The rise of visual search – make your website a destination for customers
Visual search is highly beneficial for e-commerce stores - here's everything you need to know.
500
Elly Strang
Aug 26, 20234 min read
How brand Barbie reinvented itself as a pop culture sensation
Explore how brand Barbie reinvented itself as a pop culture sensation.
280
Nicola Quail
Aug 26, 20235 min read
Demographic Disruption: Using customer-centric insights to connect your brand to your customers
Learn about the 6 social and demographic shift shaping NZ and Aus consumer behaviour.
430
Julie Garlick
Jun 26, 20232 min read
In the spotlight | Manawanui
This month's spotlight is on Manawanui and how RX's fractional marketing team gives them the expertise of 5 specialists when required.
300
Lisa Donaldson
May 30, 20232 min read
In the spotlight | Honda Outdoors
This month's spotlight is on Honda for their outdoors and power equipment network roll out.
260
Andrew Mitchell
Apr 27, 20233 min read
Managing social media at a local store level is just too hard. Or is it?
Benefits and how to manage social media at a local store level.
310
Kate Bolland
Mar 29, 20233 min read
Nice work and credit where it is due
Nice work and credit where it is due to Foodstuffs and telecommunications providers Spark, Vodafone and 2 degrees for their cyclone response
60
Melissa Hayden
Jan 26, 20234 min read
The great ecommerce conversion hack every business needs to know
Need to know hacks to improve your e commerce business's conversion rate.
180
Juanita Neville-Te Rito
Nov 24, 20225 min read
Christmas Campaign Review 2022 – The Rest Of The Best (And The Worst And The Just Plain Weird)
Christmas Campaign Review - the rest of the best (and the worst and the just plain weird).
360
Juanita Neville-Te Rito
Nov 24, 20229 min read
Christmas Campaign Review 2022 - Top 15 From Around The Globe
Juanita's annual Christmas ad review of top 15 ads from all around the globe.
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