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Enabling behavioural change is the key to delivering memorable customer experiences
Explore the 6 ways to enable behavioural change and boost memorable customer experiences

Steve Marshall
Aug 30, 20234 min read


How brand Barbie reinvented itself as a pop culture sensation
Explore how brand Barbie reinvented itself as a pop culture sensation.

Elly Strang
Aug 26, 20234 min read


Demographic Disruption: Using customer-centric insights to connect your brand to your customers
Learn about the 6 social and demographic shift shaping NZ and Aus consumer behaviour.

Nicola Quail
Aug 26, 20235 min read


Think Local | Ultra Beauty
Chemist Warehouse's Ultra Beauty has landed in Auckland! Learn more about their high-end beauty offer.

Kate Bolland
Jul 27, 20233 min read


Rethinking the customer experience of telco's
EE Studio has stepped into the world of experiential retail with it's new Westfield London Flagship.

Kate Bolland
Jul 27, 20233 min read


In the spotlight | Honda Outdoors
This month's spotlight is on Honda for their outdoors and power equipment network roll out.

Lisa Donaldson
May 30, 20232 min read


Simply the best – what does good store experience look like Trans-Tasman style?
What good in-store experience looks like in trans-tasman style.

Juanita Neville-Te Rito
May 30, 20236 min read


Unlocking the Shopper Journey: Mastering the art & science of the communications hierarchy
Mastering the art & science of the communications hierarchy is essential to give your brand a positive, long-lasting customer impression.

Lisa Donaldson
May 30, 20235 min read


Revology - The Little Store That Could
Revology in Wanaka is an example of conscious retailing at its best - centred around circular design and mindful living.

Juanita Neville-Te Rito
Oct 19, 20223 min read


In the Spotlight | Manawnui
Congratulations to Manawanui for their excellent work in Individualised Funding and their Fund For Good initiative.

Kate Bolland
Aug 31, 20221 min read


THE MUST-KNOW TECHNOLOGIES FUELLING CX AND RETAIL GROWTH
Shopper evolution is driving innovation with customers valuing convenience and choice as well as pushing ecommerce and physical together.

Juanita Neville-Te Rito
Jun 21, 20227 min read


NICE WORK AND CREDIT WHERE IT IS DUE for Foodstuffs
A big congratulations to Foodstuffs for expanding their innovative social supermarket initiative to the far north.

Juanita Neville-Te Rito
May 10, 20222 min read


The power of WOW
This article is all about delivering WOW in retail including employee WOW, delivery WOW, new kinds of WOW as well as the bad kind of WOW

Juanita Neville-Te Rito
May 10, 20226 min read


Are you customer convenient?
Providing convenience is the catalyst behind innovation and growth. This article explains the importance of frictionless experiences.

Juanita Neville-Te Rito
Mar 17, 20225 min read


The magic glue for the hybrid shopper
Integrating a digital strategy and empathy in a post pandemic landscape in essential to stay relevant.

Juanita Neville-Te Rito
Mar 17, 20224 min read


Game on! Level up your customer experience
Gamification is a growing megatrend with great potential to be tapped into by the retail sector.

Kate Bolland
Mar 17, 20225 min read


10 SEO Best Practices to Increase Your eCommerce Website Traffic
It’s essential for ecommerce businesses to have an in-depth understanding in SEO. Yen gives 10 best practice tips to increase traffic to you

Yen Pedrajas
Mar 17, 20229 min read


BUZZWORDS
Buzzwords have become part of our standard business speak and daily repertoire. Here are more of our least favourite

Juanita Neville-Te Rito
Feb 16, 20221 min read


Getting Personal with Intelligent Avatars
Shoppers today often struggle to find the information they need. Here we explore the role Intelligent Avatars provide in a retail context.

Peter Catt
Oct 28, 20213 min read


APPsolutely Fabulous
Research found the number of retailer apps that shoppers have on their phone sit around 5. Get inspired by some of the latest and greatest.

Juanita Neville-Te Rito
Aug 5, 20215 min read
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